We had the pleasure of completing a comprehensive branding and website suite for Rufio, a vibrant restaurant located in St Kilda.
We began by developing the branding and logo design, crafting a visual identity that captured the essence of Rufio's Latin fusion concept and social atmosphere.
The logo combines elements inspired by the sophisticated venue fitout and latin-inspired cuisine, while incorporating subtle references to Rufio's origin from rūfus, meaning 'Redhead'.
Moving on to the website design, we created a dynamic online presence that showcases the restaurant's beautiful dining space and outdoor jungle. The website features immersive visuals, interactive elements, and a seamless user experience, enticing visitors to explore the food and drink offerings and ultimately drive reservations.
Additionally, we worked on developing engaging social media content and event assets, creating visuals that captured the energetic and social atmosphere of Rufio. Our design work aimed to bring the unique aspects of Rufio to life, creating a captivating and memorable brand experience for patrons.
Rufio Logo Design —
Good Ol' Pen & Paper
Rufio Branding —
Rufio Website —
Rufio Print & Menu Design —